This is an automated transcription.
Mount Vernon cannot guarantee the accuracy or quality of the transcription.  If you would like to provide a better transcription you can submit one at: http://www.mountvernon.org/video/send-us-your-transcription/

oh the concept of taking a
failure turned in success is
what we call option Lt
and the reason governments never
really come up with any good
ideas is because they're always
looking for a cancer drug for
Alzheimer's drug and they don't
look at the optionality a baby
by the heart disease stroke and
entrepreneurs looking for a
cancer drug and all of a sudden
they find a arthritis drug haha
so they they leave the mind set
up something that's open
optionality and a lot of times
will have we you know give an
example we had a product two
months ago where we predicted
we're going to sell this much it
was a limited time
product recall LTL limited time
offer and marketing and the
folks and distribution predicted
six percent of sales and it came
in at five percent and so we had
to an admin dollars worth of
sweet chilli chicken sauce in a
warehouse most companies
marketing guy gets his head
bitten off cuz he didn't sell
enough sweet chilli chicken
pizzas and the distribution guy
gets his big hit because he's
got to have made or the
inventory in the back of it the
warehouse and so what happens
everybody pretends like that
chili job back there and then
two or three years later when
it's bad
the next guy's got a ride offer
girl's gotta write off in the
warehouse well we didn't already
as we came up with sweet chilli
chicken wings and we've moved to
the two and a half million
dollars worth of sweet chilli
chicken salsa in about six weeks
so looking for the sales a sweet
chilli chicken pieces in there
that being success with sweet
chilli chicken wings that option
out